New Blackberry Cell Phones - Leaked
November 26th 2008 01:02
Category: Mobile Phones
Here are the basic features that have been leaked, so far.
Blackberry Meteor -
Meteor may be seen as an alternative product to Thunder in some markets. Although the Thunder product will focus more on the Consumer, the comparisons will be drawn by the industry and analysts covering RIM. In the U.S. market the two will be competitive offerings between Verizon and AT&T, and each may be positioned as the flagship BlackBerry offering – blurring differentiation between the two products. In the markets where Vodafone operates, Meteor will be seen as an alternative 3G product. Vodafone will carry the Meteor product and focus it as more of an Enterprise focused device. Vodafone will be the only carrier globally to offer the full range of 3G HSDPA products carried by RIM. In those markets where both Meteor and Thunder are offered, the consumer versus enterprise and leading edge versus luxury will be the key characteristics that will distinguish the Thunder from Meteor product. Features that may lead them towards a Thunder purchase include the tactile screen, larger display and higher resolution camera, along with its more understated styling.
Javelin -
The next generation EDGE product launching in the fall of 2008 will be focused on providing a higher tier narrow QWERTY solution around the globe. There is expected to be minimal overlap between Thunder and Javelin products.
Kickstart -
Although Thunder and Kickstart target the consumer segment, Thunder will be targeted at the higher end portion of the consumer segment. Minimal overlap is expected between these products due to the relatively distinct flip phone market targeted by Kickstart, particularly in the US.
Focusing on the latest CDMA offerings launching in the 2009 timeframe:
Niagara -
The Niagara product launching in the early of 2009 will be the evolution of the successful 8830, focused on the Enterprise market. Niagara’s feature set includes a 3.2MP camera, EVDO Rev A and a large display, with the addition of WiFi. It is expected that with the rich feature set, and ID styling similar to Thunder, that there will be overlap between Niagara and Thunder target market.
Apex -
Although Thunder and Apex target the consumer segment, Thunder will be targeted at the higher end portion of the consumer segment. Minimal overlap is expected between these products due to the relatively distinct flip phone market, particularly in the US.
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